Promoted Tweets | Advantage social

Sorry Twitter, we’ll be a little hard nosed when we’re on the button

Well, just this weekend everything was fine with the @anywhere announcement on your dinner table and everyone was going to Chirp. But then one of the VC blogs exploded with Twitter criticism over the weekend and @ anywhere is suddenly not the topic, Chirp is looking not too friendly on the blogs and the Atebits acquisition ( yes dear, we were just watching and the great first priced Tweetie got gobbled up as bird seed.) was not even given a round of applause, let alone the kind of standing ovation Facebook got for eating up Friendfeed!!

A lot of shocking drama without the tweets and Twitter defense probably continues when Chirp convenes tomorrow and into next week as well when a lot of these pre Chirp tweet seminars will come useful for @ev and @biz. Tweetie will now be the official Twitter Twitter app for iPhone. Twitter Twitter for Blackberry was also rolled out this week. What a rush..but we need something bigger you little bird..

What is ‘Promoted Tweets’?

Well for one, I am giving you a sample of some quality campaigns with the Magpie network on @zyakaira with Heineken pushing its iPhone apps apart from a lot of Freelance wunderkind promoting their ware on Twitter..But Promoted Tweets is now an offering from the birdhouse directly. Twitter is rolling it out tonight marrying search results from their earlier acquisition for the Twitter ecosystem with an Ad engine that pushes intelligent ads on to the search page. Atebits may also be used later for marrying new elements of their API and Twitter continues to marry its own offering with that of its ecosystem, while good for us, confounding a lot of its developers ahead of Chirp whence it can do the soft sell. Wow Twitter! Your business model is sounding like a loud episode/pilot of a Saturday Night Live/Showbiz with lot of shallow screaming ( tweeting) and very less substance.

Search advertising on Twitter today will probably some of the left-over, hungover, Google crowd, but we think the party is moving on. We need something richer like Twitter with Sports or Twitter being used to oracle Hollywood successes at the box office and @anywhere, fast.

The Tweet ad would be something like the Sponsored Tweets on Tweetmeme or those from Heineken in our @zyakaira feed, making their debut as the Top tweet on the search page and making their way everywhere in the Tweet apps, lists, tweet feeds and timelines.