Will the Sports gravy train ever stop? | Advantage Sports
February 9, 2010 Leave a comment
South Africa 2010, London 2012, Rio 2014, Superbowl XLIV, FIH Hockey World Cup, IPL, NFL, NHL, NBA, MLB, Rugby Union, Vancouver (Winter Olympics) 2010, F1, Barclays Premier League, Bundesliga, Spanish Liga, Barca, Liverpool, Manchester United, Beijing 2008 – And some of them are seriously overdrawn, Man Utd debt of GBP 452 M however is just 1% of the Greek ship going down as we speak..Oil seems to like soccer yet!
Transport for London, Swedish Local Government , would these be comparable brands in the next two years? How about Field Hockey? Will the Indian consumer catch the Kraft bait? Will Bollywood sponsor another game? Banks are still in the game. In fact ING and HDFC Bank had just started in Asia. HDFC Bank is around with Fatafat Cash too..but no ING, no Citi, no BofA after the Mets game or the Mariners , take your pick.












